April 14, 2020, Saitama, Japan – Tamron Co., Ltd. (President & CEO: Shiro Ajisaka), a leading manufacturer of optics for diverse applications, announces the presentation by the Technical Image Press Association (TIPA) of its TIPA Award 2020 to Tamron lens; SP 35mm F/1.4 Di USD (Model F045) for “BEST DSLR PRIME LENS”. Tamron has been honored with TIPA Awards for seven consecutive years.
Excerpt from the Award Citation of the TIPA Jury
As fast lenses become increasingly popular, Tamron has responded with products that overcome classic design challenges such as chromatic aberration and flare. This includes a “dense” arrangement of elements and groups, use of GM (Glass Molded Aspherical) lens elements, and a newly developed BBAR-G2 Coating that renders fine subject detail and stunning contrast even under backlit conditions. In addition, a new Dynamic Rolling-cam mechanism operates the heavy focusing unit of the large f/1.4 aperture with high-speed accuracy.
TIPA Awards Received
|2014||BEST EXPERT DSLR LENS; SP 150-600mm F/5-6.3 Di VC USD (Model A011)|
|2015||BEST CSC ENTRY LEVEL LENS; 14-150mm F/3.5-5.8 Di III (Model C001)|
|2016||BEST DSLR PRIME LENS; SP 35mm F/1.8 Di VC USD (Model F012)
BEST ENTRY LEVEL DSLR LENS; 18-200mm F/3.5-6.3 Di II VC (Model B018)
|2017||BEST DSLR TELEPHOTO ZOOM LENS; SP 150-600mm G2 (Model A022)|
|2018||BEST DSLR TELEPHOTO ZOOM LENS; 70-210mm F/4 Di VC USD (Model A034)
BEST DSLR SUPERZOOM LENS; 18-400mm F/3.5-6.3 Di II VC HLD (Model B028)
|2019||BEST MIRRORLESS STANDARD ZOOM LENS; 28-75mm F/2.8 Di III RXD (Model A036)|
|2020||BEST DSLR PRIME LENS; SP 35mm F/1.4 Di USD (Model F045)|
About the TIPA Awards
The TIPA Awards are world-renowned as the most influential photo and imaging product awards in the industry. The Technical Image Press Association (TIPA) has a worldwide membership of photo and imaging magazines from 14 countries across five continents. Once a year the editors of TIPA’s member magazines meet to vote for the best photo and imaging products in each category.